PTBC (Physical Therapy Board of California) California Law Practice Exam

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What is the advertising policy for PT services?

Advertising is not allowed
Must not promote excessive, unnecessary use of services
Can only be done on social media platforms
Must include pricing for all services

The correct answer is: Must not promote excessive, unnecessary use of services

Advertising for PT services is not completely prohibited (A) as it can be a useful tool for raising awareness and attracting potential clients. However, it must not promote excessive, unnecessary use of services (B), as this would go against ethical practices and could result in harm to patients. Advertising on social media platforms (C) may not be suitable for all target audiences and may not guarantee a wide reach. Including pricing for all services (D) may not accurately reflect the cost for individual patients and could discourage them from seeking treatment. Therefore, promoting appropriate and necessary use of services (B) is the best way to ensure ethical and responsible advertising for PT services.